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"I need a press release!"
That's usually the first thing that comes to mind when you think about PR and media relations.
Not everyone needs a formal press release, but the exercise of writing one is powerful.
Here's a quick video (and I mean quick: it's under a minute long!) of the value of a press release. And if you're hungry for more than just a "bite" about this topic, please let me know!
Whitney Keyes, host of The Biz Bite, gives a quick tip on press releases
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